October 29 2007

Hulu.comI got a chance to take a quick look around NBC’s new “private beta” site today, This site has been causing quite the stir as it seems this is why NBC pulled their shows from iTunes, and if the current content is any indication, Fox won’t be far behind.

There are two types of videos on the site: Full length TV shows & movies and highlight clips.

I’m not sure what the strategy is here. There is an enormous amount of older shows on the site, most with thriving DVD sales, so you have to wonder why NBC would want to undercut their own sales. I can either buy season 1 of Arrested Development, or I can just go on Hulu and watch it.


That’s not to mention there are some full length movies on there as well. Not that I really want to sit in front of my computer for two hours just to watch a movie, but the option is there.

I’m sure NBC has something up there sleeve with this, but what it is, I’m not quite sure yet. It’ll be great if you miss a recent episode though, or your DVR gets too full (as mine tends to do).

Hulu Main Screen

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  • Simple: they want to attack the iTunes Store today with cheap/free stuff, so they can demand what prices they want in the future. See Zucker’s statement that Apple has “destroyed” the music industry with its low pricing and he wants to see that video doesn’t go the same way.

  • Luis – Yeah, I saw Zucker’s comments after I posted this. What an idiot.

  • thanks for the link, I registered for the beta

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