The idea is simple in that up to 10,000 bloggers can go to their site, fill out the form, and not only will you get some free coffee, but you’ll also get a link back to your blog from them. The links are a little momentous to pick through, but Google should pick it up and count it as a little bit of link love for you.
The free coffee you’ll receive is a new flavor named “Jamican Me Crazy” which is a blend of caramel, vanilla and coffee liqueur. I’m not one to thrill to flavored coffee, but it’s free, and I’m a sucker for free. Hopefully it will be good, but if it’s not, I’m out 30-seconds of my time filling out their form.
Last time I looked, they were still under 1,000 slots filled, so there is still plenty of time for my readers to run over and snap up one of those 10,000 spots.
I have mocked the idea of “beta” tests before, and this one is such an obvious gimmick to get bloggers to talk about it, and… wait… aw man! I fell for their obvious marketing gimmick! -sips coffee- Curses.