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While I’m not sure that this year’s subject has the potential for quite as much impact. Don’t get me wrong, I think poverty is an important issue, but it is harder to get people interested in a subject that does not directly impact their well being and every day life. Most people will immediately think the only difference they can make is by making donations, but hopefully the thousands of posts that will come out that day will make some people think about the differences they can make.
If you blog, give some thought to signing up to participate, and if you are just a reader, expect to see a lot of posts about this subject that day.