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January 28 2013

Hansel & Gretel Hunt Their Way to the Top of the Box Office

Hansel & Gretel: Witch Hunters logo banner

It was not a pretty weekend at the box office financially, and the top dog certainly has nothing to crow about.

Not surprising me in the least, Hansel and Gretel: Witch Hunters had a very soft opening at the box office this weekend with $19 million off of a $50 million dollar budget. It’s being savaged by critics and movie goers alike, so it is not in for a good run to be sure. The only bright spot for this turkey is that it appears to be doing well overseas. Perhaps this will finally be the film that tells the studios it’s time to stop trying to update stories such as this?

Coming in second was last weeks top film, Mama. Ticket sales slid 54.7 percent to $12.86 million, but the domestic total now stands at $48.6 million off of a $15 million budget. Everyone involved has hit profit by now.

Third place went to Silver Linings Playbook with another $10 million added to its coffers. The domestic total is up to $69.4 million off of a $21 million budget. It isn’t huge by any means, but it is quietly chugging along and picking up award trophies along the way.

Zero Dark Thirty found itself in fourth place with $9.8 million, bringing it up to $69.9 million off of the $40 million spent to make it.

Rounding out the top five with the new Jason Statham/Jennifer Lopez vehicle, Parker. It opened to a fairly meager $7 million, showing that Statham simply cannot open a large film, and it’s about time everyone realized Lopez is done at the box office.

The last new release for the wekend was Movie 43 which opened in seventh place with $5 million off of a $6 million dollar budget. The fact this film didn’t do better surprises absolutely no one, but it’s sure to do well on the home video circuit.

And now for the latest dead horse that we get to beat, Schwarzenegger’s The Last Stand slid from ninth place to 16th to bring in $2.1 million. The movie has now brought in $10.6 million off of a $45 million dollar budget. Studio execs are already trying to talk up how it will do overseas, and that’s never a good sign.

Next weekend is expected to be muted due to the Super Bowl, but there will be two new releases in the form of Zombie-Romcom Warm Bodies, and Stallone trying to prove he still has it with Bullet to the Head. You can see my predictions on how both will perform in my The Movies of 2013 – 1st Quarter post.



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