25
Feb
2013

Identity Thief Regains the Top Spot at the Box Office (UPDATED)

Written by  |  under Movies

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Oscars weekend is always quiet at the box office, but this one was especially quiet with a 22 percent drop from last year.

Identity Thief regains the top spot at the box office this weekend with $14 million. This brings its domestic total to $93.6 million off of a $35 million budget. Apparently this movie is going to have some legs to it.

The latest Dwayne “The Rock” Jonson vehicle, Snitch has a soft opening with $13 million. He has some pull at the box office, but it’s beginning to look like he’s better off not being the lead.

Escape from Planet Earth had a fairly strong weekend by the metric of anything under a 50 percent drop is considered good. The new animated comedy slid 30.7 percent to bring in $11 million. This brings its domestic total to $35 million off of a $40 million budget.

Coming in fourth was Safe Haven with $10.6 million to bring its domestic total to $48 million off of a $28 million budget.

Rounding out the top five was A Good Day to Die Hard which took a massive 59.7 percent hit over last weekend to bring in $10 million. It is now trailing well behind Live Free or Die Hard, but international business will probably still push this one into profit.

Bullet to the Head numbers were again not reported this weekend, but The Last Stand brought in another $56,000 for Schwarzenegger. That is actually a gain of 116 percent over last weekend, and it added 60 theaters. In other words… it’s hit the dollar theaters in its sixth week. It’s domestic total now stands at $12 million off of a $45 million. I just can’t turn away from this train wreck.

And now we may have another disaster on our hands. Beautiful Creatures fell 55 percent to bring in $3.4 million and land in 10th place. It now stands at $16.3 million off of a $60 million budget.

Next week has a slew of new releases with 21 and Over, Jack the Giant Slayer, Phantom and The Last Exorcism Part II.

Curious how I think these new films will do? Check out my first quarter films of 2013 predictions.

UPDATE: Bullet to the Head numbers are in! It was down to 105 screens and brought in $39,071 in its fourth weekend. That puts it at $9.3 million off of a $55 million budget.

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