When the solar eclipse happens on Monday, just remember it’s brought to you by Kingsman: The Golden Circle.
Fox has released a video explaining how it came up with the idea to eclipse the sun to remind everyone about the upcoming Kingsman sequel. (NSFW due to language)
Normally I pay little to no attention to movie marketing, but I have to give it to them, this video was a stroke of genius. It’s simple, and just silly enough to grab your attention.
Kingsman: The Golden Circle hits theaters on Sept. 22… the eclipse is on Monday.